Sawloween

[davidn]

Ouch

Power metal is one of the genres that you can recognize instantly from the album artwork - there appear to be two very distinct styles of it, either extraordinarily detailed fantasy paintings which are perfectly analogous to the music's sound, or terrible 3D renders. Iron Maiden once released a single with a live photograph on the front and it just looked completely wrong. With the announcement of their latest album, 7 Sinners, Helloween have gone a different unexpected route - the centrepiece by which they're presenting themselves is a render that's much more immediately violent than I'm used to, with even the band's logo being changed so that it's now composed of an array of bad-tempered sharp things.

I still find it a weird moment when you find out the track listings for new albums, and compare the titles to what's come before them - you're looking at a list of unfamiliar phrases which are shortly to become songs. It's always been a strange trend that the songs with the oddest titles on an album turn out to be the best ones (notable examples including Sonata Arctica's The Boy Who Wanted To Be A Real Puppet and Helloween's Sun 4 The World) - so this time around, it appears that they've tried to deliberately invoke this by releasing an album composed of nothing but.

Where The Sinners Go 03:35
Are You Metal? 03:38
Who is Mr. Madman? 05:40
Raise The Noise 05:06
World Of Fantasy 05:15
Long Live The King 04:12
The Smile Of The Sun 04:37
You Stupid Mankind 04:05
If A Mountain Could Talk 06:43
The Sage, The Fool, The Sinner 04:00
My Sacrifice 05:00
Not Yet Today 01:11
Far In The Future 07:42

The video for Are You Metal is now online, which looks from the start like it's going to be in as horrifically poor taste as Gamma Ray's Into the Storm, but then takes on a twist (and I really did laugh at 3:11). As for the song, I've got to say that I don't think it's among the most spectacular of Helloween's efforts, but it sets the mood for this album as around the level of The Dark Ride, slightly more aggressive than before (as if looking at that cover wasn't enough of a subtle hint).

Edit: And I've just found 30-second samples on a music site in Switzerland. As you might expect, it would appear they've managed to perform the paradox of making something both harder and more melodic again - World of Fantasy in particular could be something from Gamma Ray.

Comments

[stubbleupdate.livejournal.com]

Track listings for albums don't mean anything until I've got to know each song. It's like seeing a list of names of people that you don't know - not especially useful since I've got no connection to any of them.

[kjorteo]

Did someone say extraordinarily detailed fantasy paintings which are perfectly analogous to the music's sound or terrible 3D renders?

I actually didn't see the "Go" on their first song title at first--I honestly misread that as just "Where the Sinners". I had this whole big reply lined up about how amazing it would be to make that a series--When the Sinner, Where the Sinners, then presumably Who the Sinner, What the Sinner, Why the Sinner, and How the Sinner would be on some upcoming future albums--but then I saw the "Go" after I clicked reply. I'm actually kind of disappointed now. :(

As for the video... well. And here I was thinking you just called them Sawloween because of the album cover, but... they really ran with that for the video, too, I see. Though the Dr. Stein cameo was worth it.

And as usual, it appears Helloween has absolutely terrible judgment as far as which songs to promote as singles first. I was all ready to give this album a pass after "Are you Metal?" but, after hearing the "World of Fantasy" clip, now I'm not so sure. They promoted the hated-it-at-first, now-it's-grown-enough-that-it's-at-least-acceptable "Paint a New World" while completely ignoring the absolutely amazing "Final Fortune" in Gambling With the Devil, and now this....

[davidn]

I had actually thought of the title even before I watched the video - I was just as surprised that it took such a thematic influence from something that I'd really prefer I didn't have any knowledge of...

I also shared the reaction of being unimpressed with the song in the video but thinking that a lot of the other songs showed promise - World of Fantasy was definitely a highlight, and even sounds quite similar to Final Fortune. Are You Metal is a strange choice not only for the very different sound of it, but for its apparent message... am I, for example, metal? No, I'm not. And part of the reason that I listen to this genre of it is that it's made up of people who don't consider this to be an obstacle.

The suggestion of the Sinner series made me laugh - but with 17 years between the first two, that would be a long, long time coming :) That's something I find a little strange, as well, when bands write songs with titles that are sometimes uncomfortably close to each other - Iron Savior's Riding on Fire/Riding Free, and Iron Maiden's "Fear of the Dark/Fear is the Key" (which were adjacent to each other on the same album, if I remember) and "Wasted Years/Wasting Love". Not to mention all the identical or similar ones from different bands...

[kjorteo]

I think the most striking example of that remains Metallica, who applied the technique normally reserved for Led Zeppelin albums to their songs with 1991's "The Unforgiven", 1997's "The Unforgiven II", and 2008's "The Unforgiven III".

Power metal does celebrate being metal, actually, though it just happens to have comparatively low standards for what qualifies. Basically, if you're into it enough to declare that you're into it, close enough. (The combination of this genre's doing it more than anyone else and the irresistible pun is why they call that trope Heavy Meta, after all!) The fact that I have an Amon (Heavy Metal King!) icon is probably enough to get me in the door, so long as I'm careful about to whom I admit to liking Allen/Lande, the newer musical direction of Avantasia, and Chameleon.

Oh, and speaking of, Helloween has "Revolution Now" and, much later, "Revolution"... though the latter may actually be a deliberate attempt to overwrite the former, considering its origin.